
James Stratton
Director











£20,000 - £30,000

Director

Cataloguer
The "Souscription" watch was introduced by Abraham-Louis Breguet in 1797 as a simplified yet exceptionally reliable pocket watch, conceived to make his precision timepieces accessible to a wider audience. Sold under an innovative subscription system, clients paid one quarter of the price in advance — the "souscription" — enabling Breguet to finance production and expand his operations. This early business model effectively marked one of the first examples of modern horological marketing.
Produced in both gold and silver cases, over 700 examples were manufactured between 1798 and 1805, with a few later variants continuing for several decades. The "Souscription" watch not only broadened Breguet's clientele — including officers, travellers, and professionals — but also established a template for practical luxury that remains a key part of the modern watch industry today.
Provenance:
Bought by the French banker Jacques-Rose Récamier for 798 Francs on 12th February 1804. Recamier helped finance Napoleon, and was married to socialite and Salon leader Juliette Recamier, best known by the portrait painted by Jacques-Louis David in 1800, just four years before this watch was made.
Private family collection 2009.
Property of a Gentleman, 2009-2025