1932 Pierce-Arrow Eight Model 54 5-Passenger Sedan
Chassis no. 1050947
Engine no. 231105
366ci, L-head V8 engine
125hp at 3,800rpm
Semi-elliptic leaf springs front and rear
4-wheel drum brakes
*Original sedan coachwork
Some idea of the rapidity of Pierce-Arrow's rise may be gauged from the fact that as early as 1909 The White House ordered two for state occasions. From then onwards Pierce-Arrow would be synonymous with the ultimate in motoring luxury, ranking alongside Cadillac, Packard and Rolls-Royce.
With its prestige and identity firmly established, Pierce-Arrow prospered into the 'teens and early 1920s. But the company would soon begin to slip. It clung to its large six-cylinder engines, some of which still used the by now antiquated T-head design, even as competitors almost universally adopted eight-cylinder powerplants. At the same time, Pierce-Arrow styling remained stiffly formal and overly conservative, while other prestige nameplates pursued the art deco flamboyance that was increasingly coming into style as the Roaring '20s sped on.
Pierce-Arrow was already developing an eight-cylinder engine by the time its directors voted to accept a merger offer from Studebaker Corp. in 1928. At first, it seemed to be a marriage made in heaven. The 1929 eight-cylinder Pierce-Arrows that soon issued forth were affordable, stylish and fastand they sold like the proverbial hotcakes. With 1929 sales soaring, an ambitious custom-body program was planned for the 1930 Pierce-Arrow chassis. The classically proportioned 1931 Pierce-Arrows had longer wheelbases than earlier models.
The Motorcar Offered
This Pierce hallows from the 1932 season of Eights. A recent 'barn find' Pierce-Arrow that was extracted from long term hibernation in Lynchburg, Virginia, where it had resided for many years, also carries a license sticker indicating that it had once been resident in Connecticut. The original plate is present on its frame, and the correct body plate is on the cowl. Many spare parts, including an extra engine, are also included.
Sold 'as is', the car carries all of the hallmark Pierce-Arrow design traits such as the pronounced headlight openings and swept fender and running board lines.
- Please note that this vehicle is titled as a 1931.