1968 Cadillac DeVille Convertible
Chassis no. F9133253
Cadillac was at the very top of the American automobile market as the 1960s dawned. Although Lincoln and Cadillac appealed to the same customers and had an overlapping price range, for the 1968 model year Lincoln was outgunned at every front. Cadillac offered five series, with a total of 12 models. Lincoln had a single series and offered only a pair of four-doors: a sedan and a convertible sedan. As a result, Cadillac had a greater market appeal and sold a substantial 230,004 cars, versus 39,134 for its cross-town rival. In other words, there was really no competition at all.
So, for comfort and statusin the driveway or at the country cluba Cadillac was the only sensible choice. The entry level Cadillac was the Calais Series 62, which could be had as a coupe or sedan. Either way, six passengers would fit easily. For only about $600 more, the Cadillac buyer could step up to a DeVille and choose from a Sedan, hardtop sedan, Coupe DeVille or two-door convertible. Prices ranged from $5,552 up to $5,785. Regardless of the price tag or the body style, certain features came standard. Like its less-costly Calais stablemates, the DeVille was a full six-seater.
All Cadillacs were fitted with a big 472 cid overhead-valve V-8 engine mated to a three-speed Turbo-Hydramatic automatic transmission. Breathing through a big four-barrel carburetor, the mighty Cadillac motor was rated at 375 horsepower. All those horses were necessary, because, the lightest Cadillac tipped the scales at more than 4,500 pounds, while the heaviest could exceed 5,300 pounds. The proven power-train was mounted in a conventional separate chassis with an independent coil spring front suspension and a live rear axle located by leaf springs. Drum brakes handled stopping duties.
Many would argue that the most desirable of all the DeVille line was the model 68-683 two-door convertible. A great combination of elegance and flash, a big open Cadillac was also a great car in which to be seen. This car is finished in triple white and is in original and unrestored condition. Having sat for a few years, it will likely require some recommissioning, but with a bit of work it will make a fine lounge lizard.
- Please note, the model year for this Cadillac is 1969.