Current owner since 1962 1923 Deemster 11.9hp Royal Restoration Project Registration no. SG 4973 Chassis no. 4587/23 Engine no. 1460
The Ogston Motor Co. Ltd. of Victoria Road, Acton, London commenced motor manufacture in 1914, headed up by motoring pioneer and racing driver Charles Jarrott and J.N.Ogston, formerly with Daimler and Napier, their first cars appearing shortly before the outbreak of hostilities that year under the name Deemster. Timing was not good and production of the first models, powered by their own 1100cc engine, was halted by the war. Re-forming in 1918, their advertisements announced that 'the mould is not broken' and by 1922 they were building an Anzani-powered 11.9hp light car of 1,496cc capacity. It drove through a cone clutch and three speed gearbox and featured electric lighting and starting. The new 'Royal' model of 1923 dubbed 'The little car of lion heart' retailed at £350 in 1923 and was clearly aimed at the same market as the Morris Cowley both cars looking quite similar with the distinctive bullnose radiator. With the Morris priced at just £225 that year there is little wonder that Deemster were simply unable to compete and Deemster, along with many other small manufacturers, were forced to close their doors in the mid 1920s when faced with the mighty force of William Morris.
This car was supplied new by Donaldson's Ltd. of Great Central Garage, Edinburgh, and has remained in Scotland all of its life. It belonged to a Border Country farmer pre 1939 and was towed to a neighbouring farm by a horse that year destined to drive a sawbench for firewood. In 1946 it was finally pensioned off to lie dormant until 1962 when it was acquired by the vendor.
The planned restoration never materialised because of other interests and the car has remained in dry storage since. It is offered strictly as viewed. It is missing the rear part of the body, the dashboard clock and magneto but otherwise is substantially complete and will be a rewarding restoration project, being eligible for VSCC and Light Car and Edwardian Section events amongst others. It comes with Swansea registration document and a wealth of contemporary magazine articles recording the history of the marque Deemster.