1922 New Imperial 350 sv
Lot 424
1922 New Imperial 347cc Sports Frame no. D1065 Engine no. IC/E/9396/P
Sold for £6,900 (US$ 11,407) inc. premium
Lot Details
1922 New Imperial 347cc Sports
Registration no. BF 6069
Frame no. D1065
Engine no. IC/E/9396/P
Builder of the last British-made machine to win the Lightweight 250 TT (in 1936) New Imperial was unsurpassed for innovation during the 1930s, with models featuring pivoted fork rear suspension and unitary construction of engine and gearbox. The marque was established in 1900 when Norman Downs acquired a cycle company in Birmingham, which he reorganised as New Imperial Cycles. The firm's first motorcycles, designed along Werner lines, were shown at the 1901 Stanley Show in London but were not well received. Not until 1910 did Downs try again, launching a conventional JAP-powered model - the Light Tourist - that would prove an outstanding success. In racing, New Imperial concentrated on the 250 class, winning the Isle of Man TT trophy for 250cc machines in 1921 and their first Lightweight TT in 1924, a feat repeated the following year. On the commercial front, the late 1920s saw production facilities expand and proprietary engines abandoned in favour of New Imperial's own power units. An older restoration that has been kept in storage, this JAP-engined New Imperial remains in superb order and should require only the minimum of re-commissioning before returning to the road. The machine is offered with Swansea V5.

Saleroom notices

  • The frame number for this machine is D1065S
Auction information

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